High Tech Campus Eindhoven

Homebase for breakthrough
technology and innovation
High Tech Campus Eindhoven
Type
Branding, Conceptontwikkeling, Grafisch ontwerp, Signing, Visuele communicatie
year
2026
client
High Tech Campus Eindhoven
Credits
Contra Creative, Verve

Op High Tech Campus Eindhoven bestaan veel verhalen, programma’s en initiatieven naast elkaar. Sinds februari 2026 werkt Contra rechtstreeks samen met het communicatieteam om een groot deel daarvan visueel tot leven te brengen. Van campagnes en social content tot brochures, advertenties, drukwerk en signing: we vertalen uiteenlopende communicatievragen naar heldere en herkenbare middelen binnen de bestaande merkidentiteit.

Herkenbare basis

The visual identity, developed by Verve, provides a strong and distinctive foundation. Contra approaches this identity not as a set of fixed templates, but as a flexible visual system.

Within this system, we develop new formats, expand the visual language and translate it into an ever-growing range of applications. We also create visual communications for initiatives and hubs across the campus, including Student Base and AI Innovation Center. This allows each initiative to have its own character while maintaining a clear connection to High Tech Campus Eindhoven.

Intuïtief ontwerp

The campus communicates with many different audiences, including students, talent, current and prospective residents, stakeholders, visitors, international partners and more. Often, a great deal of information needs to come together within a single piece of communication.

We bring structure and visual hierarchy to this complexity, making the content accessible and easy to navigate. Engaging enough to hold people’s attention, without compromising on substance. Intuitive design is always the starting point: communication that feels natural and guides people effortlessly through the story.

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Het resultaat

Where the communications team at High Tech Campus Eindhoven previously worked with multiple suppliers across different assignments, a large part of its visual communication now comes together at Contra Creative. This provides one dedicated point of contact with a thorough understanding of the organisation, its identity and its ongoing projects.

Although the collaboration consists of individual assignments, they are never treated in isolation. We maintain an overview, identify connections and ensure that new materials build on what is already in place. From the initial idea and visual advice to design, production and project management, Contra takes care of the entire process.

This reduces the need for internal coordination, streamlines communication and creates greater peace of mind. Assignments can be handled more quickly while maintaining quality and visual consistency, even when several projects are running simultaneously.

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